It appears YouTube wants to become the MTV of Web 2.0. They are trying to develop a business model with record labels to legally offer new music videos and past videos. YouTube already offers many copyrighted music videos. Apparently the labels realize they could eventually make some money of this.
"What we really want to do is in six to 12 months, maybe 18 months, to have every music video ever created up on YouTube," co-founder Steve Chen told Reuters. "We're trying to bring in as much of this content as we can on to the site."

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